PORTFOLIO – Swanndri

SWANNDRI Iconic Kiwi brand Swanndri uses all four of our Machines to capture incredible digital content. https://assetfactory.co.nz/wp-content/uploads/SW204037M-Woodland-charcoal-check-1080-MP4-1.mp4 Kiwi fashion icon, Swanndri, recently shot their new season collection at Asset factory! To bring their ecommerce to life, the Swanndri team makes use of three machines in one shoot! Because they are so easy to operate and […]

PORTFOLIO – Carbon Soldier

CARBON SOLDIER Carbon Soldier is a New Zealand based brand specialising in newborn, to fourteen year old children’s clothing. Barbara McCamish, creative genius behind the brand, designs her clothing to be passed down through generations; setting their own trends their pieces are a mix of something edgy, sophisticated and timeless. Each season Carbon Soldier shoots their […]

BLOG- STEVE DUNSTAN, HUFFER FOUNDER

spotlight: steve dunstan Now in their 22nd year of business, streetwear brand Huffer is one of New Zealand’s apparel success stories. We spoke with Huffer founder Steve Dunstan about bricks & mortar, working through business plateaux and creating content. Huffer’s infancy in 1997 must seem a lifetime ago, now in its 22nd year, it has […]

BLOG – WORLD

SPOTLIGHT: BENNY CASTLES Benny Castles is a busy man. The Project Runway NZ judge steers the iconic NZ brand WORLD through multiple menswear & womenswear collections every year.We caught up with Benny at a recent Asset Factory photoshoot and got his thoughts on finding inspiration, retaining enthusiastic retail staff and creating a diverse in-store customer […]