PORTFOLIO – Flooring Xtra

FLOORING XTRA See how kiwi brand Flooring Xtra completely transformed our Live Machine and created beautiful set designs to promote their new season products across social and digital channels. With over 60 stores nationwide, Flooring Xtra are New Zealand’s largest flooring company. The brand was founded back in 2008 by a group of friends, who […]

PORTFOLIO – ecostore

ECOSTORE Our Machines provide the ecostore team with the freedom to get creative and style their own shoots. Using our Horizontal, Vertical and Eclipse Machine, Ecostore capture beautiful product imagery for digital banners, social channels and their e-commerce website. Malcolm and Melanie Rands founded ecostore on New Zealand’s Northland coast in 1993. Part of a […]

PORTFOLIO – WORLD

WORLD BRAND Using both our Machines and traditional photography, we are proud to help WORLD create beautiful content. Iconic NZ brand WORLD creates fashion with a bold personality across menswear, womenswear and accessories. To show off their wares, WORLD uses our live machine. The aim with the examples here was to create content for ecommerce […]

PORTFOLIO – Working Style

WORKING STYLE The Working Style team uses our Eclipse, Horizontal & Vertical Machines to capture all their pieces. From tailored suits, to folded shirts, shoes and accessories, our machines do it all. Working Style approached Asset factory to produce clear cut product photography for their website, eDMs and social media. Photos and videos of Working […]

PORTFOLIO – Beauty & Skincare

lemon & beaker The Beauty & Skincare industry is no longer dominated by large overseas pharmaceuticals, local brands are finding success here and abroad with their special formulations, ingredients, fragrances and down-to-earth approach to looking and feeling great. Lemon & Beaker offers a range of premium, crafted formulas that combine essential oils and natural ingredients […]

PORTFOLIO – Huckleberry

huckleberry The first Huckleberry Farms store opened in Greenlane, Auckland in the early 1990’s. Huckleberry rebranded in 2015, and today they have 8 stores throughout the North Island – and growing! Huckleberry is shooting their ecommerce imagery on our Eclipse machine. No matter if it’s fresh produce or fine grains, the machine enables us to […]

PORTFOLIO – Allpress Espresso

ALLPRESS ESPRESSO Product imagery, e-commerce and creative on our Eclipse Machine with Allpress. In celebration of AllPress’ 30th anniversary, the team designed a range of merchandising, which was shot on our Horizontal & Eclipse machine. AllPress made great use of the creative possibilities provided by the two machines. The stunning results are used for ecommerce […]

PORTFOLIO – Raw Artistry

RAW ARTISTRY Raw Artistry collaborates with artists and other creatives around NZ and the world to produce unique luxury goods in limited quantities. Fast turnaround and economic use of production time is important for businesses making small quantities, being able to photograph a series of products at once with no (or minimal) post-production increases the […]

PORTFOLIO – Storm

STORM Shooting regurally on our Live Machine, the STORM team have increased sales and customer loyalty with two simple things: consistency and video. https://assetfactory.co.nz/wp-content/uploads/12336jkt-1080mp4-1.mp4 Armed with a clear vision and an understanding of how NZ women like to dress, Deborah Caldwell launched STORM in 2005, from her home in Auckland. Inspired by novelty fabrics, silks […]

BLOG – CHECKING IN WITH MINX!

CHECKING IN: MINX Today we are checking in with our friends at Minx! Designer Cushla Reed chats to us about her inspirations and why she does what she does! Tell us about Minx! Minx was launched in a small Wellington art Gallery back in 2000, in an era of chunky black ‘Spice girl’ black shoes […]