The road to ecommerce success starts with Asset Factory.

Historically, retailers would take days or even weeks to produce content. In order to compete in the local and global marketplace, New Zealand needed a solution. Asset Factory was established in 2016 by Jo and Andy Mackie and since, Asset Factory has become New Zealand’s #1 ecommerce and content creation studio.

Our in-depth knowledge of digital commerce and creativity, paired with the benefits of the world’s most advanced fully automated photography machines, enables our clients to produce more content, faster, more consistently and at a lower cost. Earn back lost time and allow yourself to reinvest in other things that grow business success.

We work with brands from all over the country, from small start-ups to iconic kiwi brands. Spanning fashion, homewares, FMCG, health and beauty, pharmaceuticals, food and beverage and more. Whether you have one product or thousands. no hidden costs, just beautiful imagery. We’re here to support your content creation journey. Get in touch with us today.

“Our website flat lays are second to none thanks Asset Factory. The turnaround time is really efficient and the service is now something we use for all our ecommerce imagery.”

– Josh Heares, Founder of Porter James

Contact Us

Whether you’re starting new or running a big business, we welcome you to our studio. Chat with us about how we can help your content creation process or book a free demo today.